As a business organization involved with customer sales or service collecting customer reviews are important as they help any organization to keep in touch with their customers. Even if your customers do not consciously give the feedback just ensuring that it is done gives a feeling of priority to the customer. It is enough for the customer to keep coming back for more.

It gives satisfaction to the customer to use your products or services when you ask for their precious feedback reinforcing the belief and also trust in your brand and making them buy from you again and again.

It involves making the customers think about and also judge about your services or product which otherwise the customers wouldn’t.

There are lots of channels from which a business organization can collect customer feedback and reviews for instance, emails, phone calls, online and offline surveys, web analytics, etc. The type of channel used by any business house can help it to find out the right marketing strategy for their product or service and thus improve the sales of an organization.

The top 6 ways to collect customer feedback are-

1. Long form-based surveys

It is the most common way to collect customer feedback. It is generally in the form of a questionnaire where the customers have to either write about the various aspects of your product, ease of use and buying assistance. Or customers have to just rate on a scale of 0 to 10. It is done both in offline mode through manual forms and online using emails.

But make sure that there are not too many questions or else the customer would be bored and also you might not get the proper reviews and feedbacks of the customers.

2. Short app-based surveys

If you are providing any app-based service it is a much better technique to collect customer feedback using the app. As the customer is already involved in searching something on your app you the customer will more likely complete the survey rather than skipping it. It will also be more accurate and not ambiguous. You can also ask customers for their feedback for a particular feature or the whole app.

3. Phone calls

It is without a doubt that the best way to understand the demands and also problems of the customer is by talking to them. So you can call your customers one-by-one. So, it is a proactive method to reach out to customers and collect their feedback. If done the right way the customers can also share other information either good or bad which can help you to improve your service. But it involves a high cost.

4. Transactional emails

These are those emails sent to the customers when they purchase a plan or a product. It generally contains a soft copy of the invoice. Transactional emails are also a unique way to gather customer feedback. It also gives the customers a good feeling as he has also just bought your product/ service.

5. Promoter Score surveys

These are those surveys where the customer generally rates a service on a scale from below expectation to beyond expectations. It basically finds out sentiments of customers related to your product.


To know about the latest updates of PHP you can also visit here :

  1. Art Of War SEO help you to improve your positioning on Google.

    We help you to improve both your CTR and search engine rankings.

    What does this mean for me?
    1. Enhanced rankings
    2. Improved visibility
    3. More customers.

    (As an example; If your primary target keyword gets 10,000 searches per month, then the numbers look roughly like this:
    Position #5 → #4 = +210 visitors/month. This is just for that one keyword)

    Please drop us an email to: [email protected]

    We’ll then send across more information.

    Many thanks,


  2. Cool website!

    My name’s Eric, and I just found your site – – while surfing the net. You showed up at the top of the search results, so I checked you out. Looks like what you’re doing is pretty cool.

    But if you don’t mind me asking – after someone like me stumbles across, what usually happens?

    Is your site generating leads for your business?

    I’m guessing some, but I also bet you’d like more… studies show that 7 out 10 who land on a site wind up leaving without a trace.

    Not good.

    Here’s a thought – what if there was an easy way for every visitor to “raise their hand” to get a phone call from you INSTANTLY… the second they hit your site and said, “call me now.”

    You can –

    Talk With Web Visitor is a software widget that’s works on your site, ready to capture any visitor’s Name, Email address and Phone Number. It lets you know IMMEDIATELY – so that you can talk to that lead while they’re literally looking over your site.

    CLICK HERE to try out a Live Demo with Talk With Web Visitor now to see exactly how it works.

    Time is money when it comes to connecting with leads – the difference between contacting someone within 5 minutes versus 30 minutes later can be huge – like 100 times better!

    That’s why we built out our new SMS Text With Lead feature… because once you’ve captured the visitor’s phone number, you can automatically start a text message (SMS) conversation.

    Think about the possibilities – even if you don’t close a deal then and there, you can follow up with text messages for new offers, content links, even just “how you doing?” notes to build a relationship.

    Wouldn’t that be cool?

    CLICK HERE to discover what Talk With Web Visitor can do for your business.

    You could be converting up to 100X more leads today!

    PS: Talk With Web Visitor offers a FREE 14 days trial – and it even includes International Long Distance Calling.
    You have customers waiting to talk with you right now… don’t keep them waiting.
    CLICK HERE to try Talk With Web Visitor now.

    If you’d like to unsubscribe click here

Leave a Reply

Your email address will not be published. Required fields are marked *

You May Also Like
How to spam protection in WordPress
Read More

How to make a secure website

Making a website is not that difficult because there are more than 100 billion websites are active online for now. For every second, more than two